School Yearbooks Get More Personal With New Technology

As school and family budgets have shrunk over the past decade, and Facebook and other social media have made it easier for students to tell their own stories, traditional yearbooks have struggled to survive. At some schools, yearbooks have vanished. Others have been forced to remake themselves, and they’re turning to online companies like Lulu, Lifetouch and TreeRing to do it.

“For today’s kids, who with smartphones now have a lot of photos of themselves on Facebook and communicate with their friends online, it modernizes the yearbook,” Greco said. “When we give them the ability to add their own photos and memories, the yearbook becomes a reflection of their own experience, not just an artifact about the most popular or photographed kids at the school.”

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